Skip to main content
An artful arrangement on a table of ceramic cups, mugs, bowls, and plates in white, terracotta, blue, tan, and black colors with fruit and silverware.

Founded by potters in 2010, East Fork is a Certified B Corporation in Asheville, North Carolina, committed to bringing you beautiful and enduring objects for the home while using our business to contribute to a more joyful and equitable world.

Founded by Potters

East Fork began as one potter, then two, then a few more, throwing clay and filling a wood-fired kiln on an old tobacco farm in the Blue Ridge Mountains of North Carolina. Before we had stores and a website, we had pottery sales on the farm. Much has changed in the last decade, but our early days laid the foundation for the company we are today.

Read Our Story

Alex putting wood into the window of an outdoor wood-fired kiln.
East Fork In The News
“East Fork is part of a small manufacturing revival in the United States–one that has emerged less from a sense of patriotism than a quiet determination to develop and distribute high-quality products as efficiently as possible.”
Fast Company logo
“Emotionalism aside, there are often other reasons a mug becomes favored: a nice grip, a good size, or just regular ol’ aesthetics. But what if there was a platonic ideal of a mug that brought all those things together? The folks at East Fork have, after many, many iterations, perhaps done just that — and legions of happy customers agree.”
Apartment Therapy logo
“Instead of following in his family’s artistic footsteps, Alex Matisse started a small pottery business in North Carolina’s Blue Ridge Mountains. Now, he can’t keep the internet’s favorite mug in stock — and it has nothing to do with his last name.”
Gear Patrol Logo
A person holds 2 large black ceramic plates outside with a field behind them.

Made in the Blue Ridge Mountains

We make beautiful, durable objects for the home, starting with our full line of contemporary ceramic dinnerware, made at our factories in Asheville using raw materials sourced from the American Southeast. Our pots come in a thoughtful palette of 6 year-round core colors and a rotating cast of punchy seasonals that we release throughout the year. Over time, our shelves have filled out with hardworking kitchen tools, thoughtful tabletop accessories and home goods made by friends and makers we admire.

Meet Our Best Sellers

In everything we do:
Set a Beautiful & Abundant Table

Hands hold out ceramic shallow bowls in terracotta, off-white, and warm pale brown colors.

Since 2017, we’ve raised over $1.7 million for grassroots, community-led organizations—and 2024 was our biggest year yet, with $640,000 raised. We’re continuing that momentum by donating 1% of all sales (not profits!) directly to our Community Partners. We also make it easy for customers to contribute through a simple in-cart donation at checkout.

Among the people who make up Team East Fork, you'll find those who work in clay, engineering, chemistry, logistics, creative and the fine art of making customers happy.

A person wearing glasses holds a stack of bowls close to the chest in one hand and another stack of bowls above his head in the other hand.
Inside the Brooklyn store location, with a brick wall on the left side and wood shelves lining the left and right walls. A table filled with place setting is in the middle leading to the cash wrap in the back.

Come see us in person at our brick-and-mortar locations in Asheville, Atlanta and Brooklyn.

An animated image that says "East Fork is a vessel for" a rotating number of things